
The Attorney General’s Office will establish a new Health Equity unit using these resources. Under the consent decree, filed in King County Superior Court, JUUL is ordered to pay the $22.5 million total over the next 4 years. JUUL’s conduct reversed decades of progress fighting nicotine addiction, and today’s order compels JUUL to surrender tens of millions of dollars in profit and clean up its act by implementing a slate of corporate reforms that will keep JUUL products out of the hands of underage Washingtonians.” “The company fueled a staggering rise in vaping among teens. “JUUL put profits before people,” Ferguson said. If JUUL violates these terms, the Washington Attorney General’s Office can go directly to King County Superior Court to enforce them. The Attorney General’s Office believes this is likely amongst the strictest secret shopper programs implemented by vapor products sellers anywhere in the country. This is the strictest secret shopper program in the company’s history. The company is required to send a regular report to the Attorney General’s Office detailing the results of the secret shopper program every 90 days.

JUUL is required to conduct no fewer than 25 secret shopper checks per month at Washington-based JUUL retailers for at least two years, and perform at least one check in every Washington county per year.

OLYMPIA - Attorney General Bob Ferguson today announced that JUUL must pay $22.5 million to resolve Ferguson’s lawsuit against the e-cigarette company. JUUL must check Washington stores 25 times a month with secret shoppers to keep its products away from youth
